JEEP LAUNCHES MOST LUXURIOUS GRAND CHEROKEE EVER

March 19th, 2008 | by Ed |

Jeep has thoroughly updated its Grand Cherokee range for 2008, with a range of new features and a new interior that makes this Jeep the most luxurious ever.

New soft-touch interior dashboard materials, interior colours and new textures all help to make the new Grand Cherokee even more desirable while a host of new features – tilt and telescope steering column, improved steering wheel and armrests for improved ergonomics and comfort, new instrument clusters and floor console with improved cup holders – all add to the high-class ambience.

In addition, Limited and Overland models get a new leather-wrapped parking brake handle and the Overland gets a new leather package on seats, doors and dashboard and heated second row seats.

The MyGIG infotainment system is a new option that offers owners the very latest integrated onboard systems. There’s MP3 player compatibility, a touch screen controlled navigation system as well as the ability to store up to 1600 songs on an integrated 20GB hard drive. The UConnect Hands-free Communication System uses Bluetooth technology to provide voice-activated wireless communication.

On the exterior, a new front fascia and grille surround with a new body-colour front sill and air dam give the latest Grand Cherokee a more modern look, together with a new range of alloy wheels and a new headlamp design.

Simon Elliott, Managing Director of Chrysler UK Ltd, said: “Our new leather package helps create a sumptuous interior to cosset driver and passengers and offers everything that customers want from a luxury SUV without the excessive price tag. As usual the latest Jeep offers outstanding value for money and the efficiency of a Mercedes-Benz diesel engine across the range.”

The latest Grand Cherokee is also still hard to beat off-road. Hill Descent Control now comes as standard on diesel models and is designed to mimic the safe downhill control offered by the ultra-low gearing usually found in hard-core off-road vehicles like the Jeep Wrangler Rubicon.

Elliott added: “If you think that all of these off-road gadgets never get used then think again. Driving up or down ice or snow covered roads will be made safer with 4×4 and Hill Descent Control, while anyone who has ever towed anything in wet and slippery road conditions can appreciate the benefits of being able to control your speed down a steep hill.”

For 2008, a whole new model will also be added to the range – the Grand Cherokee
S-Limited.

The S-Limited model includes all of the refinements for 2008 and adds many of the visual enhancements that make the high-performance Grand Cherokee SRT-8 such a visual feast. These standard features include SRT-inspired exterior features including front fascia and side sill moulding, unique ‘Arrowhead’ 18-inch alloy wheels, SRT body-coloured wire mesh front grille and body coloured wing mirrors, rear spoiler and deep tint windows. On the inside the S-Limited gets the MyGIG ‘entertainment’ system as standard, SRT-8 leather steering wheel, gear shifter and aluminium bezel finishes and dark slate grey leather interior trim on seats, doors and dashboard.

Tags: cherokee, grand cherokee, Jeep